People start blogging because they love to write and express their views. They want to share their knowledge with more and more people. Being a blogger you may come to a point when you'll find yourself looking for other options to tell your story, rather than written words.
You should try podcasting.
Well! The answer is very simple.
Podcast a good way to increase the audience as compared to the blog.
We can sense the popularity of podcast, with the increasing number of podcast listeners. In 2017, the average monthly podcast listeners were 67 Million. 33% of Americans listen to the podcast.
No doubt, podcasts are a popular and good way to reach out to more people, it's not the only reason you should switch.
People are busy with their daily schedules and hardly find time to read an article having 1000 or more words. But a podcast is an audio file which people can access anytime, anywhere.
Podcasts make your audience to feel more connected on a personal level than reading the blogs on a screen. This will build a bond of trust between you and your listeners and you'll gain their attention in less time.
If you are comfortable with talking and ready for new technical adventure, then you should start your own podcast. Here are 10 useful tips for you.
Before starting your podcast you need to create a plan so that you have a clear idea of steps you need to follow before each episode. List down the things like your topic, how much episodes you want to publish or what will be the flow of content etc. Create a list of episodes in a logical sequence. You can pick up a general topic and break it down into sub-topics but make sure you are not stretching it too much. Try to finish the sub-topics within a fixed time interval.
Microphone plays an important. Buying a cheap microphone is going to increase your burden only. To compensate for the poor audio quality, you need to edit the recorded audio file. So, making a one-time investment will be a wise decision. If you don't have enough budget right now, start saving some funds to buy a good quality microphone. It will save you lots of time.
If you have knowledge of graphic designing, you can do it yourself. Otherwise, you can ask a professional to create catchy cover art for you depending on your topic. Don't compromise with the quality. Choose an experienced designer and give him a clear idea of what type of image you want. If possible, draw a rough sketch to make it easy.
Recording a podcast without an outline or a proper flowchart increase the chance of going off topic. So, I suggest planning before record. Wait! You don't have to write the script for the whole episode and read it word to word. By planning I mean just to create a list of important points in a sequence.
You must know how to edit the audio files just in case you need. It might take awhile but I think hiring someone for audio editing will cost you more. You can start by searching for some good audio editing tools online.
Follow the simple rule- be yourself. Do not lose your uniqueness in order to pretend like someone else. Let your audience know the real you. Let the recording be more realistic by not cropping every 'ooh', 'aha', ‘hmm’ ‘whoa’, or 'phew' sounds. Don't edit it too much.
Everyone is aware of the power of social media. To increase your circle and list of listeners, share the news and updates about your upcoming show on various social media platforms. Try posting some catchy lines or banners. This will draw people’s interest in your show even before it’s publishing. Encourage your contacts to share it more and more. Do cross promotions.